In-depth story quests, complex systems and incrementable progression are the foundation of the MMORPG genre. The player explores the virtual world, undertakes quests, earns gear and advances through various systems that improve their stats. It’s a formula that has been tried and tested over more than two decades. It works and keeps millions of players engaged with their MMO of choice. However, no matter how much new content developers add to an MMO, there are always a percentage of players that quickly complete it and demand more. The genre is a time sink by nature and many players are happy to do exactly that. Therefore, the most practical way to address this dilemma is to attempt to slow player progression. Hence time gating, making required items “rare” and making content repeatable are just some of the ways developer’s can extend a game’s longevity. And so “grinding” has also become an integral aspect of these games.