Two stories have broken today regarding a pair of established and much-loved pop culture franchises. The first is the news that actor Henry Cavill has been cast as Geralt of Rivia, in the forthcoming Witcher TV show currently in production by Netflix. The second is regarding how newly established games developers Athlon Games are currently working on a new F2P Middle-earth based MMO. Considering there is no further details on either of these two points beyond what has already been stated, one could be tempted to say rhetorically “nothing to see here, move along”. However, this is the age of social media, so let it suffice to say that both these announcements have caused a degree of consternation in certain quarters. Namely fans of those already established iterations of The Witcher and The Lord of the Rings.