Blaugust 2025: Staying Motivated
I’ve participated in every previous Blaugust: Festival of Blogging event. Prior to that I was involved in the Newbie Blogger Initiative or NBI as it was affectionately known. I have therefore written quite a lot of blogging advice and suggestions over the years. If anyone feels disposed to do so, you can access them all by clicking on the “blogging” option on the top menu of this blog. However, it is important to remember that a lot of the ideas I have advocated and written about over the years are purely subjective. Not all advice or guidance works for everyone. People have different ideas about blogging, different approaches to it and different aspirations. This year has highlighted some quite distinct differences among bloggers which has been most illuminating.
I’ve participated in every previous Blaugust: Festival of Blogging event. Prior to that I was involved in the Newbie Blogger Initiative or NBI as it was affectionately known. I have therefore written quite a lot of blogging advice and suggestions over the years. If anyone feels disposed to do so, you can access them all by clicking on the “blogging” option on the top menu of this blog. However, it is important to remember that a lot of the ideas I have advocated and written about over the years are purely subjective. Not all advice or guidance works for everyone. People have different ideas about blogging, different approaches to it and different aspirations. This year has highlighted some quite distinct differences among bloggers which has been most illuminating.
It is currently “staying motivated” week in this year’s event. As ever, there are some optional questions which can be used as writing prompts. Usually, I just offer advice and such like but this time round, I’ll actually answer the questions.
Q: What tricks do you use to keep yourself motivated when something feels impossible?
A: I gamify the process. I set specific criteria and if they are met, then I reward myself.
Q: What are your blogging goals? Do you think participating in Blaugust is getting you closer to where you want to be?
A: First to blog consistently for a month. Secondly, I want to increase my readership. The former is achievable. The latter requires a well defined promotional and marketing policy. That is not within my skillset, so it requires the involvement of a third party and capital expenditure. At present I am still considering whether to do this or invest in a new and separate project.
Q: What do you think you’ll get out of completing your Blaugust goals?
A: The same personal satisfaction I got from writing consistently for a month that I did last year.
Q: What drives you to blog?
A: Robert E. Howard used to burn the midnight oil and write prodigiously because he believed that if he stopped, the spirit of Conan would behead him. I write mainly for pleasure.
Q: Are you happy with your Blaugust so far? If so, why? If not, why not?
A: Yes. I’ve not struggled for ideas and I don’t find writing a chore.
Q: How important is goal setting & reaching your goals to you overall?
A: Quite important. If I reach my writing goal then I’m having a fancy meal at the best Indian restaurant in the borough and also buying a litre of good quality gin.
Q: Did you read any posts during Blaugust (or before) that you found particularly inspirational? Share them!
A: There have been some very good posts from Blaugust 2025 participants. Especially those that have struggled and written about it. I admire their honesty. Perhaps a quote from Stephen King may help those looking for motivation. “The scariest moment is always just before you start.”
Blaugust 2023: Staying Motivated
I have participated in Blaugust numerous times over the years and also in several other similar events. I have therefore written about the subject of “staying motivated” quite a few times already and as a result it is quite hard to come up with a new angle on the problem and not to sound like a scratched record. I also appreciate that my rather hardline and fundamentalist message of “stop complaining and just write, no excuses” may not necessarily resonate or inspire everyone. We all have to tackle this problem in our own unique way. So today, I’ve decided to adopt a more conciliatory stance and offer five straight forward and practical points that may help the aspiring blogger to keep on writing in the weeks ahead.
“Gonna fly now, flying high now” and other motivational stuff
I have participated in Blaugust numerous times over the years and also in several other similar events. I have therefore written about the subject of “staying motivated” quite a few times already and as a result it is quite hard to come up with a new angle on the problem and not to sound like a scratched record. I also appreciate that my rather hardline and fundamentalist message of “stop complaining and just write, no excuses” may not necessarily resonate or inspire everyone. We all have to tackle this problem in our own unique way. So today, I’ve decided to adopt a more conciliatory stance and offer five straight forward and practical points that may help the aspiring blogger to keep on writing in the weeks ahead.
Focus on your own blog and not what others are doing. It is natural to look to other blogs for ideas and inspiration. Ideas for both templates and posts are shared and this is how popular formats and styles become established. However, other people’s blogs can also be a distraction. Especially if you feel that they are gaining a degree of success and yours isn’t quite getting the same sort of traction. Just like obsessing over website traffic and stats, worrying too much about what others are doing is problematic. It can sow the seeds of discontent and undermine your output. Which is why it is important to stay focused upon your own writing. There comes a point where you must draw a line under tweaking your blog’s design and apply your energies to writing. A fancy looking blog without any regular content is redundant.
Brainstorm ideas. Keep notes somewhere practical. Be it in a physical notebook or electronically. Write down ideas, as and when they come to you. Better still, brainstorm potential writing prompts and talking points. Write them down, put them in some semblance of order and start banking ideas for the future. Write draft posts if that is your style and get the basics down first. Ideas become bullet points, bullet points become paragraphs and paragraphs can be built into a full blog post. If you have a good idea, don’t squander the opportunity. You may have an angle on a particular subject that others haven’t covered yet.
Hannibal Smith likes a plan
Plan posts. Brainstorming ideas and collating draft posts allows you to plan content in advance. Some bloggers like to write spontaneously or react to what is happening around them. But not everyone favours such an ad hoc and impromptu style. Hence planning posts in advance may well increase your chances of them completed and out the proverbial door. If fate provides you with both the time and inclination to write two posts in a day, then seize the opportunity. Some subjects may well need to be tackled in more than one post. Therefore planning an appropriate arc to accommodate a weighty subject may be the best approach. Committing to a series of posts may also provide a degree of stability that you need. It means not having to think of new material for a while which can take the pressure off.
Set achievable goals. Blogging becomes a lot easier if you are entirely honest with yourself. We all know what we can and cannot achieve with regard to writing and balancing the requirements of the rest of our life. Therefore, don’t commit publicly to writing material everyday and then fail to achieve it. You will disappoint yourself and your readers. If you can realistically post one post a week then embrace that reality and ensure that you do your best. Placing unnecessary pressure upon yourself is counterproductive, so don’t do it. Be candid about what you can produce, with the time and resources you have and then focus upon getting it done. Something is usually better than nothing when it comes to blogging.
Reward yourself. Finally, reward yourself after writing. If you have set yourself a target of three posts in a week and you achieve it, then claim whatever prize you have set for yourself. A carrot on the end of a stick is better at motivating than just a stick on its own. Gamification is often a good tool to increase productivity. So find a way to reward yourself that will actively encourage you to write. Obviously, if you fail to hit your target and still reward yourself, you’re an unconscionable hypocrite and calumniator, who will burn in perdition’s flames. But that’s blogging for you and the universally accepted code of writing. No blog post. No cakes. Or meth. Or whatever your personal indulgence is.
Staying Motivated
According to the Blaugust Festival of Blogging timetable, the designated writing prompt for week number five is titled “Staying Motivated”. Because at some point, all content creators will find themselves either too tired, unwilling or simply unable to produce any new material. You may well have the time and resources to do so but lack inspiration to actually apply yourself. It’s a perennial question for anyone who writes, live streams or produces videos and podcasts. Like most problems of this nature which are dependent upon personal and subjective factors, it does not have a standard or easy answer. Staying motivated is a personal battle that you have fight by yourself, in your own way. If you find a solution that works for you there’s no guarantee that it will be applicable to others. However, there are some practical steps that can be universally taken that can contribute to staying motivated.
Motivation is a psychological concept and not an actual location
According to the Blaugust Festival of Blogging timetable, the designated writing prompt for week number five is titled “Staying Motivated”. Because at some point, all content creators will find themselves either too tired, unwilling or simply unable to produce any new material. You may well have the time and resources to do so but lack inspiration to actually apply yourself. It’s a perennial question for anyone who writes, live streams or produces videos and podcasts. Like most problems of this nature which are dependent upon personal and subjective factors, it does not have a standard or easy answer. Staying motivated is a personal battle that you have fight by yourself, in your own way. If you find a solution that works for you there’s no guarantee that it will be applicable to others. However, there are some practical steps that can be universally taken that can contribute to staying motivated.
If you truly are just writing for yourself, then there is no requirement for any sort of schedule. It also means the question of motivation is greatly mitigated. But if you do write to interact with your audience, then a schedule is a useful thing for both parties. Therefore set a schedule that you know you can sustain. Be honest and realistic with yourself. If it’s just one post a week, so be it. At least everyone then knows where they stand. Once you’ve got a clear idea of how often you want to write (or whatever it is that you do), find the time and use it. If it helps, prepare some sort of reward such as a tasty snack, gin or ketamine that you don’t get until you’ve achieved your goal.
I find that on occasions, there are days when the writing just flows. On such days I publish a blog post and “bank” anything else I produce for another day. Film reviews tend not to be time sensitive, can be written on the fly and left to build up in my “drafts” folder. These can then be rolled out on days when my writing mojo is waning. Then there are feature columns and recurring blog posts. Articles in which you summarise what you’ve been up to. And again let us not underestimate the popularity of sharing screen captures from games and such like. If you managed to obtain that obscure armour set after grinding out a specific instance, then let people know.
“No lollygagging”
Although I do advocate schedules, I also advise taking breaks from your content creation, when you feel the need. However, if you do regularly produce content then you may want to notify your readership of your pending absence. If people know in advance that you’re taking a break, they’re more likely to return later. If you simply vanish without explanation, then your audience will evaporate over time along with any goodwill. I would also add that if like me, you tend to produce content regularly, don’t take too long a break. In my experience the longer your away, the harder it is to return.
One way to keep busy and stave off any loss in motivation is to collaborate with your fellow blogger, streamers and podcasters etc. Group writing projects can yield interesting results, especially when debating subjects that are contentious or have multiple perspectives. Podcasters and streamers can have guests on their shows or facilitate round table debates. Not only do such projects boost your motivation and strengthen community bonds, they also offer a degree of promotion for your online presence.
To date, no Lion has ever written a blog post of note
For many of the people participating in Blaugust, blogging or whatever other form of content creation you’re pursuing, is a hobby. If treat it as such, in a manner that you can sustain, it will remain so. Pushing yourself beyond what you can reasonably cope with, is the quickest way to fall out of love with the thing that you’re doing. That’s not to say you should shy away from applying yourself and sometimes maintaining a degree of discipline. But you have to find a mode of operation that is right for you. A degree of introspection and honesty is also required so you don’t bite off more than you can chew, or conversely, sell yourself short.
Finally, stay in touch with the community after Blaugust and keep a presence on the Discord server. Being around like-minded people is invaluable for staying engaged and focused. After a busy and engaging event such as Blaugust, it can feel like things grind to halt in the days and weeks afterwards. It is not unusual for many content creators to actually stop if they feel that the support network has gone. But it is still there, so it is important to keep the lines of communication open.